- Survey of 3,000 to determine America’s 75 most ‘Christmassy’ towns.
- Prescott was the only Arizona town included in the top 75.
Each year, top 10 rankings of the quintessential American towns that exude Christmas charm are published, with North Pole, Alaska consistently clinching the top spot. This Alaskan town is a Christmas haven year-round, especially noted for its festively named thoroughfares such as Santa Claus Lane. The festive mood intensifies during the holiday season. Other towns that capture the holiday essence include Leavenworth, Washington, with its Bavarian village flair and 21 miles of twinkling Christmas lights, and Mystic, Connecticut, celebrated for its Christmas market, numerous local Christmas tree farms, a lantern light tour, and boats adorned with holiday lights.
Mixbook, a #1 rated photo book brand, embarked on a deeper exploration, crafting a comprehensive list of 75 American towns with the strongest Christmas vibes, as chosen by 3,000 families who were polled.
#1 Pigeon Forge, TN
Emerging unexpectedly at the top is Pigeon Forge. Despite its southern location, it captures the holiday spirit with its festive allure and Appalachian warmth. During the holiday season, this picturesque town transforms into a winter wonderland, draped in millions of twinkling lights and festive decorations. The town hosts an array of Christmas-themed events, including parades, shows, and the renowned Winterfest, showcasing stunning light displays and live entertainment. Additionally, Pigeon Forge is home to Dollywood, Dolly Parton’s famed theme park, which features its own spectacular holiday celebrations, complete with seasonal music, performances, and traditional crafts.
#2 Durango, CO
In second place is Durango celebrated as one of America’s most charming holiday destinations, offering a unique and enchanting Christmas experience. What sets Durango apart during the festive season is its blend of natural beauty and historic charm. The town is adorned with festive lights and decorations, reflecting its rich heritage and creating a cozy, welcoming atmosphere. A highlight of the season is the famous Durango & Silverton Narrow Gauge Railroad Polar Express train ride, which brings to life the magic of the classic Christmas story, delighting both children and adults. The journey through the snow-covered landscapes, complete with hot chocolate and carols, is a quintessential holiday experience.
#3 Lake Placid, NY
The charm of Lake Placid in winter lies in its stunning natural setting amidst the Adirondack Mountains, blanketed in snow, offering a picturesque backdrop for the holidays. The town embraces the spirit of the season with a warm, small-town ambiance, adorned with twinkling lights and elegant decorations that line its streets and shops, creating a storybook-like setting. A significant draw is the outdoor winter sports activities available, such as skiing, skating, and bobsledding, allowing visitors to indulge in the same grounds used by Olympic athletes. Lake Placid’s holiday festivities are further enhanced by its unique events, like the Holiday Village Stroll, featuring carolers, horse-drawn carriage rides, and festive markets.
Arizona had one town included in the top 75 most ‘Christmassy’ towns:
#22 Prescott
Fondly known as “Arizona’s Christmas City,” Prescott is renowned for its spectacular holiday spirit and festive celebrations, making it a particularly enchanting place to spend Christmas. This historic town, with its rich Old West heritage, comes alive during the holiday season, offering a unique blend of traditional charm and Southwestern flair. The centerpiece of Prescott’s Christmas festivities is the historic Courthouse Plaza, which is transformed into a dazzling spectacle of lights. The annual Courthouse Lighting Ceremony is a beloved tradition, drawing visitors and locals alike to witness the lighting of thousands of lights that adorn the historic courthouse and surrounding trees, creating a magical atmosphere. Prescott’s holiday celebrations include a host of events such as the Christmas Parade, Acker Night (a musical showcase featuring local performers), and various craft fairs and markets. These events not only highlight the town’s vibrant community spirit but also showcase its rich cultural heritage.
Infographic showing America’s 75 Most Christmassy towns
“We hope our guide inspires families to experience these wonderful destinations that celebrate the essence of Christmas. Visiting these festive towns provides a unique opportunity to create lasting memories, connect with loved ones, and celebrate the spirit of the season” says Leslie Albertson, Director of Brand at Mixbook.














