BBB Pacific Southwest Main St. Accelerator Program Calls for 2023 Applications

Small business program provides tools for success and growth

Better Business Bureau Serving Pacific Southwest (BBB) and GoDaddy Inc. (NYSE: GDDY) are now accepting applications for the first cohort of the 2023 Empower by GoDaddy and BBB Main St. Accelerator Program. The hybrid in-person/virtual program is open to those operating in Greater Arizona and Southern California and will offer attendees educational classes, networking, mentoring and GoDaddy products to help their businesses grow.

The business development program is seeking established business owners looking to increase revenue, improve online presence and grow ethically. Unlike tech-focused business accelerators, the goal of this program is to serve everyday entrepreneurs who comprise much of our economy. As a nonprofit trade organization, BBB is ensuring the tools offered through this program meet the needs of tradespeople and mom-and-pop stores.

“Before the cohort I was kind of all over the place. It wasn’t until we got in the cohort and were able to go through all of the different steps of the program when I realized, ‘Wow, I’ve been missing this the whole time,’” said Kimberly Muhammad, Empower by GoDaddy graduate and co-founder of Zuri’s Circle. “Empower by GoDaddy is an amazing opportunity for anyone out there wanting to grow their business. Not only did we get resources and mentors, we also got to meet some amazing people along the way. I would recommend this program for anyone to try.”

Participants will learn and work alongside leaders from GoDaddy, Better Business Bureau, Desert Financial Credit Union, Snell and Wilmer, Lifeguides and other industry leaders. Topics covered will include creating a standout virtual brand, website and e-commerce presence, leveraging ethical values, legal and financial auditing, marketing strategies and social and emotional support for entrepreneurs.

Applications are currently being accepted at bbbempower.com and the cohort session will run for 10 weeks, beginning in mid-March. Accepted participants will receive a full scholarship that covers the cost of programming (valued over $3,000) and will be responsible for a one-time materials fee of $99 to BBB before the start of the program. For more information email innovation@bbbcommunity.org.

Value 

BBB encourages businesses to operate with integrity, and helps consumers make wise marketplace decisions. Our innovative approach to business growth provides the tools that companies and entrepreneurs need to build better businesses. Become BBB Accredited and join our mission to create a community of trust. Published with permission from Better Business Bureau.

For more information or to schedule an interview please contact Marilyn Mott at marilyn.mott@bbbcommunity.org or (928) 771-1471.

About the Better Business Bureau Serving the Pacific Southwest.

For more than 100 years, the Better Business Bureau has been helping people find businesses, brands and charities they can trust. In 2020, people turned to BBB more than 220 million times for BBB Business Profiles on 6.2 million businesses and Charity Reports on 11,000 charities, all available for free at BBB.org. The International Association of Better Business Bureaus is the umbrella organization for the local, independent BBBs in the United States, Canada and Mexico. Incorporated locally in 1938, BBB Serving the Pacific Southwest serves Greater Arizona and Southern California, providing critical tools to ignite success including mentorship, online products and access to capital. Our objective expertise educates the community on ethical behavior in the marketplace and how businesses can build trust.

About GoDaddy

GoDaddy helps millions of entrepreneurs globally start, grow, and scale their businesses. People come to GoDaddy to name their idea, build a professional website, attract customers, sell their products and services, and accept payments online and in-person. GoDaddy’s easy-to-use tools help microbusiness owners manage everything in one place and its expert guides are available to provide assistance 24/7. To learn more about the company, visit www.GoDaddy.com.

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